Because, like, when you compare it to other luxury brands, it’s actually kinda… understated. Like, Gucci has all the interlocking Gs and Louis Vuitton’s got the monogram explosion. Prada? Just… Prada. Sometimes “Prada Milano”. Simple, clean. Maybe even a little… boring? (Don’t tell Anna Wintour I said that!).
But that’s kinda the point, isn’t it? It’s all about the “less is more” vibe. They’re not screaming “LOOK AT ME! I’M EXPENSIVE!” They’re just… existing. Confidently. Like, if you *know*, you *know*. If you don’t, well, maybe you can’t afford it anyway, so who cares? (Okay, that’s probably a *little* harsh, but you get the idea).
And that little coat of arms thing? That’s the tricky bit. apparently it’s tied to the House of Savoy, like some kind of royal connection. Which is fancy, obviously. But also, kinda… random? I mean, does everyone know that connection? Probably not. Does it *matter*? Probably not. It just adds a touch of “we’re old money” without actually having to *say* “we’re old money.” Smart, right?
I saw somewhere that the Prada logo is all about elegance and simplicity. Yeah, I guess, that sums it up pretty well. It’s not trying too hard. It’s just… there. Exuding a quiet confidence that only a brand that’s been around forever (and is loaded with cash) can pull off.
Sometimes you only see “Prada”, sometimes you see “Prada Milano” on the lable of items. It’s so simple. And that’s what makes it brilliant, I think. No need for all the extra bells and whistles. They’re Prada. They don’t need to prove anything to anybody.
